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How To Generate Free Leads for Your Travel Agency?

Is your travel agency struggling to get leads? Discover how social media, Google My Business, and a website can help you generate free leads online!
By Simrandeep Kaur, Marketing

You are surely a hard worker if you are reading this right now!

It takes a lot of courage and effort to run a travel agency business and you’ve crossed that milestone and have been in the game for quite some time now.

You may feel that it can be a lot easier if I could just generate more leads for my travel agency. Because it is not rocket science to understand that if more and more people know about my business, means more leads and hence more business!

So we’ve prepared this small success blueprint for you to get what you’ve always dreamt of i.e. to become the biggest travel agency out there.

Here are 3 tools that can help you generate free leads online for your travel agency:

1. Social Media

We cannot, just cannot stress this fact enough that Travel Agency and Social Media go hand in hand with each other.

The new-age customers/travelers are more informed than ever, and they want choices that are gloomy and worth their time and effort.

If your travel agency doesn’t have a Social Media Presence in 2020 (and ahead even), you are at least 10 steps behind your competitors out there in the market!

In the digital age, more than 59% of the population of the world has access to the internet (that is a whopping 4.59 Billion People).

Now you would ask, I don’t care about how many people use the internet. I want to become the biggest travel agency in Maharashtra.

Even then, there is a huge majority of people spending hours and hours of their time on-screen scrolling through social media and consuming content.

This is an opportunity right in front of you, and you looking outside for an Aladdin’s Lamp to grow your business.

Start with the Basics – Get your travel agency a Facebook page and an Instagram page and start creating content. It will add to your brand identity and will get you a unique standing in the eyes of the customers.

2. Google My Business Account

We know that you might not have heard about this anywhere and that is why TravClan looks out for their travel agents by telling them secrets that nobody else would. Google provides awesome services for everyone to use and one such product is Google Business/Google My Business.

Google Business helps you create an online listing for your travel agency and lists you whenever someone searches for your business category in your region.

For Example, You can see how TravClan’s listing shows itself when someone searches for its name.

Similarly, you can create your Google Business Listing that will redirect people to your social media pages, will also enable them to contact you via a Mobile Number or Email.

Free Leads will start flowing in, if your profile is fully complete, with good and effective reviews for new customers to look for.

3. Your Website

If you have a business and don’t have a website, you are probably losing out on opportunities for your business.

A website can be used to accomplish many different marketing strategies to help your business grow. A website is also important because it allows the business to build their credibility over a long period.

For a fact, 93% of the business transaction starts with a basic website search and browsing information. If your travel agency doesn’t show up when a prospective traveler searching for one, you’ve lost a potential client and thousands of rupees of CLV – customer lifetime value.

We hope that after reading this blog, you must’ve got some idea as to how you can generate free leads for your travel agency. So what are you waiting for? Pull up your socks and start preparing for the future!

If you want a professionally designed website for your travel business, just fill up this form and arrange a call back from TravClan!

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